Search Engine Optimisation
When people think about SEO (Search Engine Optimisation), the questions raised are generally, What do I get for my monthly fee? How can I track it? How can I attribute spend against what I'm getting back? It is notorious for being hard to track, report on and to understand the relationship with the other online channels. In recent years, this has all changed and the level of transparency has increased significantly due to developments in tracking software.
At Impel meeting, we are able to carry out both "On-page" optimisation that looks at the quality of the actual website (i.e. the content, titles, descriptions, URL structure, etc) and "Off-page" optimisation (i.e. link building, blogging, and social media).
Google is constantly changing their algorithm and it's critical that you keep your SEO strategy up-to-date. If you would like us to take at your current set-up, please contact us...
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