Affiliate Marketing

There are two main sides to Affiliate Marketing, being an affiliate and running an affiliate campaign. Here at Impel, we have over five years worth of experience in this channel and have the capability to do both. We recognise that similarly to PPC, this is one of the most cost effective, accountable and potentially lucrative channels that can be adopted by companies.

There are many different types of affiliates (e.g. PPC, Content, Email, Lead Generation), many different programs that all have their individual approaches and various affiliate networks to choose from (e.g. Affiliate Window, Webgains, Tradedoubler).

Like all online channels, adopting the correct strategy is important and something that was set out to drive incremental volume can quickly become detrimental to the overall marketing campaign. If you want to find out more about this channel, please drop us a line...